About Arnout Hellemans
Arnout has been a freelance SEO consultant from Amsterdam and since 2010 he has worked for some of the largest websites and news publishers in the world like thenextweb.com (TNW), Natwest group (rbs.co.uk, natwest.com), Leaseplan as well as a lot of scale ups in the USA and Europe.
He’s also a frequent speaker at events like InOrbit, ConversionHotel, ConversionJam, Friends of Search, and Digital Olympus – and now HiveMCR! He has a big passion for solving technical SEO puzzles. Feel free to follow him on Linkedin or Twitter.
Talk details
Arnout will be on the “State of AI Search in Summer 2026” panel with Itamar, Emina, Arnout and Gus. They will discuss the current state of play, what we should be doing and what we shouldn’t and give the audience some hot takes they can take home. Not to be missed!

