About Kyle Rushton McGregor
Kyle is an analytics professional and Director at KRM Digital Marketing Ltd. He has over a decade experience in the digital marketing sphere supporting B2B and B2C clients across a wide variety of different niches.
Kyle began his career in SEO. This background allows him to approach analytics with a growth mindset—focusing on insights that actually drive traffic and revenue. He specialises in:
Analytics audits and complex setups.
Building custom dashboards.
Leading hands-on training and consultancy for teams.
A recognised voice in the industry, Kyle has spoken at BrightonSEO, Search London, and various webinars, always with one goal: making complex analytics accessible to everyone.
Talk details
HiveMCR MasterClass: The Setup to set you up for success
This will be a practical insight driven session for marketers and founders who want to be able to have a
GA4 set up that provides consistent data that you trust.
We’ll take a look at the current best practice and lesser known approaches to getting the right kind of data into
GA4.
This is perfect for organisations that want clarity with data that delivers insights for actions.
The session will cover
The perfect set up
Lesser know approaches
Customisations
New tools and features
Building reports
Dashboards
Future-Proofing
